Active Ingredient Says, "Get Out And About!"

November 17, 2008 - British company, Active Ingredient, has an award-winning game called ‘Heartlands’. And simply put, the idea is to “get people out and about”. The game works with and discovers your optimum heartbeat.

http://www.bbc.co.uk/nottingham/content/articles/2007/10/23/heartlands_a...